Pearlfisher are set to speak at two exclusive business seminars in Lebanon.

The first seminar is with Bader, an organization whose very definition means,'take the initiative.' Bader was set up, as a government backed initiative, to promote young entrepreneurs within Lebanon and to establish best business practice and importantly growth within this historically tumultuous region. Similarly, Pearlfisher's second event is at the YPO  -  a Young Presidents Organization, representing the Lebanese chapter of a global network of Leaders in the Middle East/North African area. YPO was developed to help encourage its members to be better leaders within their companies/markets.

Both organizations aim to create and stimulate forums for growth, innovation and most importantly the promotion of commerce at a visionary level in the Middle East. Pearlfisher have long been fans of the Middle East as a creative hub and have previously worked with Lebanese brands such as Cornelli, Zaatar W Zeit and Al Foah on extensive design/branding projects.

The seminars arranged for the 13th and 15th September, have been developed to help inspire attendees about the value of design and its fundamental role in creating challenger and iconic brands. Jonathan Ford, Creative Partner for Pearlfisher, will be presenting at each venue and holding a Q&A session afterwards.

Ford comments, “Pearlfisher are delighted to be speaking at these exciting events. The Middle East has such a depth of history and richness in terms of culture and art - it's great that we in the West are finally tuning into this kaleidoscope of creativity, passion and vitality. Our experience of working with brands in this region has been fantastic and we're keen to forge new relationship and foster design excellence through new collaborations and understanding. These are exciting times for us all as the West and Middle East converge in new and explosive ways."

If you would like further details on attending either event then please contact Vinny@pearlfisher.com