Annie Seely
Strategy Director
With 8+ years experience working in the brand design and marketing industries, my passion for branding has been fueled by a desire and unique ability to bring brand stories to life; solving problems by unlocking key tensions and insights that can allow brands to connect more impactfully with consumers and change the way we live for the better.
In my time at Pearlfisher, my expertise has spanned brand strategy, creative strategy, naming, copywriting, portfolio architecture and a personal favorite, brand creation. Working across large-scale clients including Skinmedica, General Mills, Diaego, Coppertone, Tecate, Molson Coors and Colgate, as well as emerging challenger brands.
My background in design and marketing gives me a unique approach to brand strategy, allowing me to think both critically about the consumer and competitive landscape, as well as understand the visual implications of what we bring into the world. An avid consumer myself, I love nothing more than experiencing powerful branding at its best.